Here is another new brand I have come across, this time from Islington. Lloyds Watch company currently offer one model, the Series A. This watch will be limited to 500 pieces worldwide. The watch retails at £1099.99 (inc VAT I assume).
The watch has been designed in Britain, not sure yet where it is made. The mechanism is the Sellita SW200 automatic movement. I will investigate and hope to bring more news soon. In the meantime you can find out more following the link to their website at