Last month saw the announcement a further “British” watch company, Garrick, founded by David Brailsford and two friends. They aim to produce a watch brand of “a distinctly British character”.

The first Garrick London watch, the sm301, a stainless steel time only model will be based around a hand wound Swiss Unitas 6498.1 movement, modified and enhanced in Britain with hand-bevelled bridges and thermally blued screws, then housed in a 316L stainless steel case manufactured by an English company.

The 42mm Shaftesbury are going to include a machined brass enamelled dial, and raised steel chapter rings secured with blued screws, for the hours and minutes track and small-seconds dial. It claims a 42-hour power reserve and will initially be offered only on alligator or leather straps.

Pricing hasn’t been confirmed on the Shaftesbury yet, but is expected to be around £3,000.

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